About IDC Content Marketing Services
IDC’s Content Marketing Services empowers your technology marketing with global insights, trusted counsel, and quality content that helps strengthen your audience engagement and move your prospects and customers along the buying cycle.
With proven approaches and research-backed methodologies, IDC helps you:
- Get trusted thought leadership content with unique perspectives
- Tap into the power of IDC’s global research and worldwide reach
- Capitalize on the quality, depth, and breadth of IDC’s market intelligence
- Combine data insights with IDC’s expert advisory and content services
- Make campaigns more measurable through our performance marketing insights
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries.
IDC’s analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world’s leading media, data and marketing services company that activates and engages the most influential technology buyers.